# drosmangoni

> drosmangoni


## Posts

- [Treat Every Product Page Change as a CRO Hypothesis](https://honeydew-guanaco-155301.hostingersite.com/treat-every-product-page-change-as-a-cro-hypothesis/): Moving a button or rewriting a product description is a guess until you can explain the friction it addresses. A simple hypothesis makes store changes easier to review and learn from.
- [Make Shopify Collection Pages Useful for Search](https://honeydew-guanaco-155301.hostingersite.com/make-shopify-collection-pages-useful-for-search/): A collection page has two jobs: help shoppers choose and make its subject clear to search engines. The strongest improvements usually begin with the products and language already on the page.
- [A Shopify Redesign Starts Before the Homepage](https://honeydew-guanaco-155301.hostingersite.com/a-shopify-redesign-starts-before-the-homepage/): A new visual direction can’t fix a store that makes shoppers work to find the right product. Start by tracing the path from first click to product decision.

## Pages

- [Contact](https://honeydew-guanaco-155301.hostingersite.com/contact/)
- [About](https://honeydew-guanaco-155301.hostingersite.com/about/)
- [Blog](https://honeydew-guanaco-155301.hostingersite.com/blog/)
- [Case Studies](https://honeydew-guanaco-155301.hostingersite.com/case-studies/)
- [Home](https://honeydew-guanaco-155301.hostingersite.com/)


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